Yearly Archives: 2012

7 Signs Of A High Performance Local Government

All organizations have their own unique culture. The culture in great organizations is visible from how positive and engaged employees are between themselves and when interacting with customers. In a previous post I highlighted 7 signs of a dysfunctional organization. Steve Tobak of CBS News.com wrote an article titled 7 Signs of a High-Performance Company,Read… Read more »

How Average Players Use Twitter and a Human Voice to Become Social Media Superstars

Have you heard of Brandon McCarthy, Paul Bissonette, Pat McAfee, and Antonio Brown? If you’re like most people, you probably haven’t. We’re not exactly talking about Kobe Bryant or Derek Jeter here. Why would you know anything about a middle of the road starting pitcher, a left-winger with 5 career goals, a punter, and aRead… Read more »

Twenty-five percent dominate the internet. The Quality Web.

Http://LeonardSipes.Com (Note that I write about the internet and PR experiences of government, associations and nonprofits). Pew states that 65 percent of Americans are involved in social media but what do we mean by “involved?” The research below from Pew suggests that power users constitute about 20%-30% of Facebook users. Only 5 percent of FacebookRead… Read more »

Suggestions from Google as to What Makes a Great Website

Http://LeonardSipes.Com; a PR and social media site for government, associations and nonprofits. It’s not often the Google Gods come down from on high and tell us what makes a great website; they just keep repeating their mantra that what’s good for search and people is good for Google. Yep, it’s understood that websites and theirRead… Read more »

Code Across America

Originally posted on codeforamerica.org From February 24 through March 4, passionate citizens around the country will come together to “Code Across America” — to make their cities even better. In over a dozen cities, there will be hackathons to build civic apps, “brigades” to deploy existing apps, unconferences to plan for the year ahead, andRead… Read more »

You can’t expect citizens to engage with you if you don’t engage with them

I am proud of how far many Australians governments have come in their online use over the last few years. A number of agencies have begun embracing the new tools available to communicate with the public. They are blogging, tweeting and facebooking, bypassing traditional media to share their news publicly with the Australian community. NextRead… Read more »

Trends on Tuesdays: Smartphones, Age & Income

According to Mashable and a new study by Nielsen: Smartphone penetration among young people in the lowest income bracket is higher than it is among older people in the wealthiest bracket. Among 18- to 24-year-olds, more than half of respondents who make less than $15,000 each year said they own a smartphone….Making less than $15,000Read… Read more »