The Principle of Authority – A Rule for Your Success
“When E.F. Hutton talks, people listen”. Check out the YouTube video. I’m sure you’ve seen commercials where a doctor, dentist, athlete or a celebrity has recommended a product. This is the principle of authority at work, suggesting, if doctors, dentist or E.F. Hutton recommends it, well, it must be worth having. Knowing how to useRead… Read more »