Posts By Andre Castillo

Why Can’t People Get Work Done at Work

Jason Fried on “Why work doesn’t happen at work.” Audience and Theme Mr. Fried is speaking mostly towards the non-managerial working professional crowd. Structure and Style Mr. Fried’s structure is a straight-forward Attention-Problem-Solution format. Mr. Fried primarily uses colloquialisms, rhetorical questions, and casual analogies. Best Practices I like Mr. Fried’s use of analogy, such asRead… Read more »

Einstein’s Chauffeur

Another fantastic speech from July’s Next Generation of Government Summit, this one from Andrew Rasiej, Founder of Personal Democracy Media. Audience and Theme Change takes time. Like Mayor Morse, Mr. Rasiej is also speaking at an innovative Washington, D.C. conference geared towards public servants. The theme he sets out for himself is is a toughRead… Read more »

More Speechwriting Tips

More speechwriting tips from the Congressional Research Service: An effective…speech is defined not by rules of rhetoric, but by the character of response it evokes. So true! In fact, I would argue this is the metric of success for all persuasive communications. Another tip: Ideally, a speech draft ought to be reviewed three times: byRead… Read more »

Paper Towels

I love this four-minute Ted Talk by Joe Smith. Speech Analysis Audience and Theme 13 billion pounds of paper towels are used by Americans every year. If we could reduce the usage of paper towels, one paper towel per person per day, [that means] 571,230 pounds of paper not used. We can do that. Mr.Read… Read more »

Mayor Alex Morse speech

23-year-old Mayor Alex Morse of Holyoke, Massachusetts delivered a powerful presentation at the Next Generation of Government Summit this past July. I’d like to break it down, and analyze what I think made it so effective. The speech in its entirety can be viewed here: Audience and Theme Mayor Morse is speaking at an innovativeRead… Read more »

Speechwriting Tips

One distinguishing feature of management is the constant need to communicate, particularly in front of groups. The highest, most pressured, and often most difficult form of this communication, in my opinion, is public speaking. I would like to take some time over the next few weeks delving deeper into this topic. To get us started,Read… Read more »

Coffee!

Your Friday meme, in mug form. Original post