Posts By Dick Davies

Peter Corbett on Social Marketing

Peter Corbett spoke at Joe Shumard’s Internet Implementation Forum at the Alexandria Chamber of Commerce. I think Peter is one of the smartest people I’ve heard on using social media. This isn’t his whole presentation, just the parts I like best. His company, iStrategy Labs www.istrategylabs.com is a “digital experiential marketing agency.” Google istrategylabs forRead… Read more »

Limits of government?

Last week my wife told me that college loans will now be handled exclusively by the government. I thought, “Well, that’s it for education.” The problem is that government is set up on a bureaucratic model, which in the 1700’s was the most advanced management system designed to control the Bureaus (regions) of France. ThereRead… Read more »

Topeka

The Mayor of Topeka KS said he would rename the city “Google” if they won a super broadband Google project for the city. Hasn’t been decided yet, but if you go to Google today (April1) You will see the search engine presented is “Topeka” Check it out!

“Thank You” letters

This morning I backed into a discussion about thank you or followup letters. The crew agreed they are good, and then devolved into email or snail mail? Who cares? I think we were missing the real point. I think the purpose of a followup letter is to give the recipient something they want or careRead… Read more »

How To Take Advantage of the Internet

“How To Take Advantage of the Internet,” at the Arlington Business Council’s Spring Networking Lunch April 8th, 11:30 – 1:00 will be examining how to use the Internet to drive local business. You will learn how the Internet is becoming a potent force for directed, targeted business growth, and how business owners can take aRead… Read more »

The New Prospecting

I was introducing myself to a local CEO when she said, “Oh, I know you, Dick. I read your blog posts. I’m a lurker.” The World Changed! First she knows what I am writing about. Second, even if she doesn’t blog (yet) she knows the blogger term “lurker,” a person who reads but doesn’t comment.Read… Read more »

Julie Perlmutter – Channeling Ada

Today (March 24, 2010) is Ada Lovelace Day, a global celebration honoring women in technology. This is the second year for the event, which is celebrated by blogging about your favorite woman in technology.My favorite, is Julie Perlmutter, who introduces thousands of people to new technology with her Web Managers Roundtable. She enjoys the tribeRead… Read more »

“People don’t want more information, they want the minimum information they need to understand a topic.”

(Matt Thompson quoted on Twitter) I Googled Matt and found this quote, “Time to stop breaking the news and start fixing it.” What I learned from his sites: Time is just one way to measure news, and newspapers lose to electronic media if timeliness is the standard. However, another perspective for news is context orRead… Read more »

Why We Comment

Commenting is an honor and a privilege. What readers often don’t realize is how much they can add to a post by commenting.The old model was “broadcast.” Your radio, television, or newspaper communicated “at” you. The result was lowest common denominator news, education, and entertainment.In 1999, the Cluetrain Manifesto started with “All Markets Are Conversations”Read… Read more »

Cirque du Soleil’s social media balancing act

Post by Jennifer Leggio, ZDNet How Cirque du Soleil is using a mix of blogger relations and social network outreach to help grow attendance for all of its home and traveling shows. http://blogs.zdnet.com/feeds/?p=2551&tag=nl.e539