Leveraging the power of the crowd – It’s not a mob mentality
Crowdsourcing is one of those words that means different things to different people. For our purposes, Daren Brabham defines it as, “Crowdsourcing it an online distributed problem solving and production model that uses the power of online communities to meet organizational needs.” Brabham is an Assistant Professor at the Annenberg School of Communication and JournalismRead… Read more »