Why Government Needs Marketing

The word “marketing” is almost a curse word in government. For many it conjures up ideas of waste, fraud, and abuse. In 2010, the UK government actually banned advertising and marketing spending as part of cost savings measures. However, I’m a big believer that government needs to market & advertise. Just like any organization (non-profit,Read… Read more »

America’s Other Army – Who Are They and What Do They Do?

“If you look up the word Army in the dictionary is a group of people. You don’t have to carry weapons to be an army. So a group of 13,000 people in the US Foreign Service in 275 embassies and consulates around the world is an army,” said Nicholas Kralev. Kralev is the author ofRead… Read more »

Is Social Media the Ultimate Experiment in Big Data? Especially In Disasters?

When Superstorm Sandy hit the eastern seaboard earlier this month more than 20 million people took to twitter to show their support, air grievances and ask for help. Click here for our conversation with Kate Starbird about the social media response. But Sandy wasn’t the first natural disaster to create a social media storm. AndRead… Read more »

Digital Government Strategy Updates at Department of Energy: Robert Brese, CIO

Recently, Robert Brese, Chief Information Officer at the Department of Energy shared some updates on the Digital Government Strategy at the Department of Energy on the cio.gov blog. Brese states, “As part of the Digital Strategy, the Department of Energy is making more high-value data sets available through Application Program Interfaces (APIs) – helping programmersRead… Read more »

Fiscal Cliff FAQ – Plus Your DorobekINSIDER 7 Stories

On GovLoop Insights’ DorobekINSIDER: Do you like where you work? It seems like a simple question on the surface, but for agencies who are fighting for personnel, budgets and morale the question is gigantic. So every year the Office of Personnel Management goes out to agencies and asks that question. Click here for the fullRead… Read more »

Do you like where you work?

Do you like where you work? It seems like a simple question on the surface, but for agencies who are fighting for personnel, budgets and morale the question is gigantic. So every year the Office of Personnel Management goes out to agencies and asks that question. In the past few months OPM has asked 1.6Read… Read more »