How-To: Communicate via Social Media with Minimal Budget & Reduced Staff

Citiies on social media with over 500+ -fans on facebook – 16% -followers on twitter – 9% Local gov is often late to game City of Reno-Around the Arch blog -Wordpress blog – one click install-iframe site in their blog -28,000 views on YouTube channels Get a government YouTube channel – [email protected] -get additional branding-canRead… Read more »

How-To: Run A Gov’t Agency Twitter Feed – TSA Example

TSA Blogger Bob on @tsablogteam’s Twitter Presence Why Engage? -Engage the Public -Debunk Myths and False Allegations -Explain the Why of Policies and Procedures -Humanize Workforce -Defend the Agency -Announce New Initiatives Twitter – Like throwing a stone in a pond Twitter Tips -Refrain from tooting thine own horn -Be responsive -Establish a relationship withRead… Read more »

2010 Census: The Millions of Details

Originally published on The Director’s Blog I am continually impressed with the number of simultaneously moving parts in the big machine that is the 2010 Census. There are few organizations preparing to have a once-in-a-decade contact within a very short period of time with over 130 million households in the country. We have a massiveRead… Read more »

2010 Census: The Next Reminder

Originally published on the The Director’s Blog The 2010 Census forms are being delivered by the US Postal Service Monday-Wednesday or so throughout the country. This will be the second mailing to about 120 million households from the Census Bureau. We sent last week an advance letter, which is state-of-the-art practice in survey research. TheRead… Read more »

Privacy News Highlights – March 8th Week

Biometrics CA – Public to be Consulted Before Biometrics Added to Passports Passport Canada has confirmed it will schedule consultations to gather public input before a plan to incorporate biometric technology into passports moves forward. The consultations are expected to begin in early April. Proponents of the plan say biometric passports, which include such dataRead… Read more »