Testing Different Versions of Language can Improve Your Communications
Randomized experiments with multiple wording or design options (A/B testing) can assist in decision-making to help people better understand what you’re trying to communicate.
Analytics
Cyber Resilience Is Not the Same as Disaster Recovery. Here’s Why That Matters.
Faced with evolving cyber threats and slower-moving government budget cycles, how can state and local agencies protect their operations and constituent services? The answer: cyber resilience.
How User Research Can Improve Application Processes
Does your government agency run a program or service that requires people to apply? By doing research into the experiences that applicants are having, you can gain insights to help design and implement improvements.
DEIA & CX: Removing the Burden of Reluctance in Service Delivery with Communication
Agencies can adopt certain communications strategies to help remove the shame and stigma often associated with applying for government services, and to encourage greater diversity, equity, inclusion and accessibility in government programs.
Automation: How to Make Quick Work of Analytics
Data analytics can be like a puzzle — but one where you don’t even know which pieces will be in the final picture or what it will look like. Automation can get you out of the box.
Data Storytelling: How to Connect Data to People
Data storytelling storytelling bridges the gap between accumulating data and doing something about it. Here’s how it’s done.
What Story Is Your Data Telling?
Manually integrating their data costs agencies too much time and too much money. An industry expert explains how automation can help agencies tell a better data story.
How AI Opens up Other Types of Data
Agencies have a wealth of unstructured data — images, audio recordings and other information that doesn’t fit neatly in traditional databases or lend itself to analysis by traditional data tools — at their fingertips. So how can government make sense of all this data? How can agencies actually use it?
Why Stronger Security Hinges on Identity Data
At the crux of every cybersecurity strategy is an identity data management challenge: How much information does an agency need to verify the identity of an individual requesting access to network resources?
Data-Driven Decision-Making Gets Real
To make evidence-based policy, takes more than information–it requires the ability to turn information into knowledge and to base decisions on it.