In our recent online training, Spreading the Word: Data-Driven Marketing for Government, we spoke with Sean Shoffstall, Vice President of Innovation and Strategy at Teradata Interactive, about the way government’s marketing strategies are changing. He admitted upfront that the topic itself is surprising for many public servants. Most agencies and many nonprofit organizations don’t haveRead… Read more »
When you provide 5,600 blood transfusions, 424,000 measles vaccinations, 18,000 safety trainings, and countless other services to citizens each day, how are you supposed to present a single organization and mission? That was the question the American Red Cross’s (ARC) first Chief Marketing Officer, Peggy Dyer, was challenged with five years ago. Her response wasRead… Read more »
In a recent report by IBM, High Performance Law Enforcement, industry experts David Edwards, global public safety solution sales manager and Dr. Mary Keeling, manager, economic analysis, global smarter cities program at IBM, discussed the benefits of deploying an analytics program to combat crime. The report notes the significant changes law enforcement has gone throughRead… Read more »
Public sector agencies at all levels are beginning to understand the enormous effect of data. With the click of a mouse, it is now possible to view the central role that data plays in government work, from the Census’s data visualization tools to data.gov, which houses over one hundred thousand unique government datasets for publicRead… Read more »
Imagine creating twice the amount of data of the entire printed collection of the Library Congress – every single day. That’s 19 terabytes of information – and it’s the amount that the National Oceanic and Atmospheric Agency (NOAA) collects and produces every 24 hours. With so much data at the agency’s disposal, they have anRead… Read more »
For several years, IBM and the Partnership for Public Service have partnered to bring lessons learned from industry leaders in the use of Big Data Analytics to our readers. This year we had a series of Conversations on Big Data, a Podcast series of discussions about using analytics in a number of creative and interestingRead… Read more »
For several years, IBM and the Partnership for Public Service have partnered to bring lessons learned from industry leaders in the use of Big Data Analytics to our readers. This year we had a series of Conversations on Big Data, a Podcast series of discussions about using analytics in a number of creative and interestingRead… Read more »
There’s a great article over at TechRepublic by Lyndsey Gilpin on how the computer algorithm behind HealthMap detected the recent Ebola outbreak nine days before it was identified by health authorities. In How an algorithm detected the Ebola outbreak a week early, and what it could do next, Gilpin describes how by tracking, collating andRead… Read more »
Transforming Data Into Smart Business Analytics Check out my in-studio Tech Talk interview with John Gilroy at WFED Federal News Radio in Washington, DC. Learn how Federal agencies can achieve more by leveraging Tableau Software to see and understand all sizes and types of data. The segment titled Transforming Data Into Smart Business Analytics airedRead… Read more »
Harvard’s Bob Behn has been working on his latest book about the “-Stat” movement for more than a decade. I’ve been eagerly awaiting its release and told him I would read and share my impressions with others. In his inimitable response, he just asked that I spelled “Behn” and “PerformanceStat” correctly. Since 2001, Dr. BehnRead… Read more »