December 17 Research and Best Practices e-Newsletter
Research Web 2.0 finds its payday (12/10/2010) – McKinsey survey of 3,249 executives finds companies using the Web intensively gain greater market share and higher margins. Majority of respondents using the Web say their companies enjoy measurable business benefits such as increased speed of access to knowledge, reduced communications costs, and increased customer satisfaction. http://www.mckinseyquarterly.com/Organization/Strategic_Organization/The_rise_of_the_networked_enterprise_Web_20_finds_its_payday_2716?pagenum=2Read… Read more »