Citizen Engagement

Is the Next Generation of Government Citizen Services in Chat Bots?

The phrase “customer service” has often sounded like an oxymoron to anyone who has endured interminable lines at the DMV, navigated maze-like call centers, or even attempted to get a simple answer from a website. Help could be on the way – and sooner than you think.

Book: Delivering on Digital by William Eggers

DorobekINSIDER Book Club: Eggers’ Delivering on Digital

I love books — I just do. I never get to read as much as I hope, particularly these days, but when one finds a book that causes you to really think… well, that is something that deserves celebration. One of the best ways I’ve found to make books come alive is as part ofRead… Read more »

This One Trick Will Help You Better Define Your Customer

As government communicators, we’re best serving the public when we’re thinking about our customers as smaller groups — defined, just for example, by geographic location, specific needs or languages spoken — and communicating directly with those groups. Simply put, our services are more impactful when our audiences are understood.