The Outreach & Impact Awards, designed to honor the best in digital communication in the public sector, were announced yesterday at GovDelivery’s 8th Annual Federal Communications Summit in Washington, D.C. The 2014 awards were given to four outstanding public agencies that use digital communications to drive public engagement and action: The Maximizer Award honors organizationsRead… Read more »
Everybody’s got a LinkedIn profile, a Twitter feed, and a Facebook page. But few are making the most of these tools to enhance their professional value. Here are 5 things you can do right now to better promote yourself. They don’t cost any money. Why not do them all, right now? 1. Profile photo. I’ve beenRead… Read more »
On Monday morning I woke up to the horrible news that the Texas Health Presbyterian Hospital nurse diagnosed with the Ebola virus over the weekend was a 2010 graduate of Texas Christian University. As a Fort Worth resident, proud TCU alum, and daughter of a recently retired nurse, the news hit home. I also hadRead… Read more »
You think your reputation is excellent. After all: Your recruitment video is top-notch. Your “brand ambassadors” are the best on campus. Your marketing materials are beyond compare. But your news coverage is kind of…pesky. Employees “talking trash,” who never took their case to you before “spilling it.” Consider these examples: The U.S. Customs and BorderRead… Read more »
Roger Goodell was on ESPN saying that he was gonna fix what was wrong with the NFL. “It’s my job to make sure this doesn’t happen again.” Referring to Ray Rice. Outside the pizza shop a woman stood just off the lip of the sidewalk. She was skinny and wore a yellow tank top andRead… Read more »
LinkedIn Company Pages once held a lot of promise, but their value has becoming increasingly limited over time. Most organizations can now probably either live without them or restrict their usage to a simple organizational profile. This post assesses the past and current state of the feature and offers guidance on the most practical ways toRead… Read more »
A few months ago I did a brave thing (for me) and finally registered to vote as a Libertarian. It was a tough thing to do. For one thing Libertarians have a sort of crappy brand. For another they’re a little weird. Thirdly they’re not mainstream, and so they influence rather than win elections. ButRead… Read more »
We all know the government is home to troves of data. But here’s the thing, citizens only want the data they want and need at any given time. For example, if you are looking to renew your drivers license online, you don’t want to have to go to eight different government websites and track downRead… Read more »
Let’s assume that, as an IT leader and decision maker, you understand the importance of clear and efficient communications. Whether with superiors, subordinates, peers, vendors, or customers, good communications are a key ingredient to your success. And you’ve probably read or heard somewhere that 93% or some similar percentage of interpersonal communications are non-verbal; thatRead… Read more »
Today marks the re-launch of my open, free-to-join GovLoop group, Community Cultivators, formerly E2E (Employee-to-Employee Communication), as well as Online Communities Best Practices at LinkedIn. I hope you’ll join the conversation at either place, because online communities today represent the #1 opportunity to reach and influence a target audience, yet few understand the science of influencing their beliefsRead… Read more »