Communications

Change Agents, Don’t Be Fooled

“You will always be on the margins because all you have are these idealistic notions that don’t apply.”  That’s the fictional CEO in Amazon’s Enlightened, chewing out whistleblower Amy, played by Laura Dern. “Well if caring about something other than money is dopey, I’m a fuckin’ moron.” Amy started the series as an angry, ruthless career-climber. SheRead… Read more »

Revenge of the Socially Awkward

“Let’s begin the staff meeting, all right?” Everybody rustles to their seats. “How you doing Joe? How was your weekend?” “Good. We caught the football game. What a killer.” I do not like, watch or endorse football and am praying this does not devolve into a discussion. On my left Mary whispers, “Pass me aRead… Read more »

Say Less – Earn More

“That’s great! Have a good night!” That is me, tiptoeing backwards. Because the other person won’t stop speaking. Sure, there’s a technique for handling this. But unfortunately not one that I ever mastered. “Did you say goodbye? I have a great story about goodbyes.” Oh no. Oh no. “Hang on just a second, I’ll walkRead… Read more »

Let’s Convert Lessons Observed into Lessons Learned

There’s a strong desire in the Federal Government to not only find innovative technologies – but to find innovative technology companies not presently doing business with the Federal Government. The Administration signaled the desire to find them and agencies, everywhere, are on the hunt. DC echoes with conversations about how to conduct market research toRead… Read more »

Tell It To Me Like I’m Stupid

“OK, let’s get him on the phone.” That’s radio talk show host Kane. It’s the 99.5 FM radio segment “War of the Roses,” it plays around 8 a.m. on weekdays, and it’s really fun to listen to him and Intern John catch cheaters in the act. In the script, Kane plays a guy who ownsRead… Read more »

Why You Can’t Take Good Advice

  I’ve been doing branding for a very long time. And one thing sets my best clients apart from the losers: Their ability to take sound advice. One client flat-out refused to pay. Another threw a shit fit at my boss. A third became enraged at me directly. The things I say aren’t rocket science, really.Read… Read more »

Be Thankful but Keep it In Perspective

Envision for a moment that Germany won World War II. They in turn created a holiday that celebrated this feat and ignored the Holocaust and Anti-Semitism. This holiday would be centered around families giving thanks for one of the biggest human rights travesties in world history. Businesses would close during this national observance. Schools wouldRead… Read more »