As Millennials join the workforce, they are bringing their propensity for social networking into the workplace. As a result, network-centered approaches to doing work will likely become more prevalent. Government and non-profits have already been pioneering the use of collaborative networks over the past two decades to solve complex societal challenges such as clean waterways,Read… Read more »
Packaging. Why do government communicators, marketers and brand strategists do it? To find out, take a look at a gift wrap site. Honest. The parallels between wrapping a gift and packaging a person are striking. A friend at work gave me a wry smile and said maybe he’d let me package him sometime. I reckoned that heRead… Read more »
The end of the fiscal year is drawing near and it is also to good time to begin a review of your web content to ensure it is still engaging for your target audience. Over the years, the technology industry developed more diverse online tools to help create interactive web content. However, good web contentRead… Read more »
I was recently asked for an up-to-date résumé (note to my employer: I wasn’t job searching) and realized I hadn’t updated it since I got my current job four years ago. I had been working hard the last four years but hadn’t been keeping track of all of the interesting things I was doing. WhileRead… Read more »
Okay. That’s harsh. Yup. It is. Does it count that I’m being harsh with myself first? And foremost? Here’s the thing. When I started out in public service, I said what I thought. Now, I was raised right – so I said what I thought, but I said it politely and patiently and in aRead… Read more »
Everyone’s got ideas. My father-in-law has a million. They just pop out of his head the same way you and I breathe. Before any of us could spell “metrosexual,” Dad made his own “Magic Cream.” No chapped hands in the winter and nobody called him a girl. When we weren’t sure if the kids needed changing, DadRead… Read more »
Runway models sell products. But don’t confuse them with the brand. Because the heart of who you are – your image, to other people – is more boring, a series of decisions: Who is picked to run a company, an agency, a school. How ordinary people treat one another within the organization. What kindRead… Read more »
Do your meetings have a creative killer? Newsrooms call them “story killers,” the naysayers at meetings who repeatedly shoot down stories while unsuspecting victims are trying to generate new ideas. Creative killers assassinate ideas, breeding fear and limiting impact for hundreds, maybe even thousands. These idea deaths never get investigated and their potential never getsRead… Read more »
Since early 2010 I’ve been creating photo essays and capturing and sharing images from around the world that illustrate life in the Digital Age. In addition to reflecting the latest digital trends and new applications, my goal has been to highlight some of the timeless and transitional aspects of the new era in which theRead… Read more »
It’s no secret that paper-based processes power government services. Using emerging technology, agencies are moving traditionally paper-based workflows to digital applications. This means everything from processing benefit claims, to paying a parking ticket, or filing for a building permit can now be conducted online. Shifting workflows to digital provides efficiency gains to field workers, caseworkersRead… Read more »