Communications

How do you become a CIO? – Insights from outgoing NASA CIO Linda Cureton

Frequent DorobekINSIDER Live guest and federal rockstar Linda Cureton is retiring on Wednesday. It is a sad day for government. But before she sails off we wanted to pick her brain on how she had such a successful career? And get her insights on how you can chart a similar journey? Cureton was appointed asRead… Read more »

Vine – Coming Soon to an Agency Near You

Federal agencies will soon be able to utilize Vine for their mobile social media strategies. Vine is a free mobile app, owned by Twitter, that allows users to record six second long videos with their iPhones and iPads and then easily share it to Twitter or other social media platforms. Yesterday, the General Services AdministrationRead… Read more »

How To Alienate Your Colleagues on A Locally Elected Board or Council

During a fantastic career in local and municipal government I had the privilege to work with hundreds of wonderful men and women; local residents who stepped up to the plate to serve in a public office. They gave their time, devoted their energies and shared their wisdom to help make their Townships, Villages, Cities orRead… Read more »

Arlington Cemetery Goes MOBILE – Take a Look at the New ANC Explorer App

If you’ve ever had the privilege to visit Arlington National Cemetery you know the grounds are vast. In fact there are more than 290,000 soldiers buried throughout the 624 acres of hallowed ground. The terrain can make it difficult for families to locate the headstone of their loved ones. So Arlington National Cemetery has goneRead… Read more »

Customers Don’t Want Ads, They Want a Conversation…Just Not the Conversations You Want to Have

Fast Company just published another article discussing how customers are no longer satisfied just with good products and services or low prices – they want collaboration and conversation from brands. In another Fast Company article from January, they state that “brands, marketers believe, ought to start acting less like things and more like people, andRead… Read more »

Activities or Analytics?

“If you don’t measure it, you can’t improve it.” Like a mantra, it’s chanted over and over – but you must be measuring the right IT or you are just burning time. For an artist, which is more important – the tack hammer or the paint brush? The brush is used to create the masterpiece;Read… Read more »

Is Traditional Office Space Dysfunctional? – Telework Week

All week the DorobekINSIDER has be talking about telework. Last month Yahoo CEO Marissa Mayer outlawed telework at her company. The reaction to the news was swift on both sides. With some opponents calling the decision an attack on working mothers. On Monday Professor Sullivan told Chris that innovation and telework don’t mix. But JackRead… Read more »

The Changing Landscape of Web Communications in the Public Sector

The web communication landscape has evolved dramatically. As a result of the social media avalanche, your target audience’s behavior and expectations have changed. Take, for example, the Georgia Department of Corrections website. A wonderful tool called the Wayback Machine, allows us to see what the organization’s website looked like at the turn of the milleniumRead… Read more »