Communications

From Town Hall to Twitter: Do You Have a Comprehensive Communications Plan?

Over the last month or so, I’ve had the chance to teach a handful of workshops on creating a comprehensive communications strategy – one that combines both traditional approaches with the use of social media and mobile engagement activities. Below is the slide deck from my workshop for the National Conference of State Legislatures‘ SuperRead… Read more »

Responsive Design in Government – A Case Study from RI.gov

Governments are starting to realize the importance of responsive design in their web experiences. For those that don’t know, Responsive web design (thanks wikipedia) is an approach to web design in which a site is crafted to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wideRead… Read more »

Can tech really help you engage? Insights from the Knight Foundation

Two years ago the Knight Foundation launched their Tech for Engagement Initiative. The idea was simple, they wanted to answer the question, can technology accelerate the capacity of citizens within a community to engage in their civic life in an easier and more effective way? The question seems fairly straightforward. But as the Knight Foundation’sRead… Read more »

Where exactly do citizens and gov interact?

The more I’ve thought about Citizen Experience — with its goal of reconsidering and improving the experience citizens have when they interact with government, both on and off the web — the more I find myself coming back to the same thought: we really need a list of all those points of interaction. I recognizeRead… Read more »

Telework: The pros and the not so pros – Session Summary

The following is a summary from the Leadership at all Levels session on October 12, 2012. Speakers and participants in this session had the opportunity to discuss and share opinions on telework policies and issues in the federal government. Guest Speakers: Wanda Smith – GSA Danette Campbell – USPTO Summary: Telework offers some risks andRead… Read more »

4 Tips on Reporting Digital Metrics from CDC.gov

At a conference, I was recently asked “What’s the best way to report web and social media metrics?” The participant said they struggle on what specific metrics to report, how frequently, and in what format. My response was check out Center for Disease Controls’s metrics Here’s 4 tips based on CDC’s metrics (September’s metrics embeddedRead… Read more »

The Importance of Confidence

Creative Commons via youaremyfave.com Over the past 4 years, I’ve met a lot of my online friends “in real life.” And, as a sociologist, I’m always curious to see if someone will live up to their online persona. There are 3 possibilities, right? I am always delighted when people meet or exceed my expectations andRead… Read more »

Keeping the Sanity During Election Time

I’m employed by local government, so the presidential election does not have a direct effect on my organization and daily duties. However, I’m interested in hearing from our federal communicators on how they deal with it. How do you keep everyone’s focus, and what steps do you take to prepare for possible change of presidents?Read… Read more »