Communications

Clearmark/Wondermark Plain Language Awards Are Important to Customer Service

I’ve said this hundreds of times: if we don’t communicate effectively, we don’t serve effectively. It’s as simple – and as difficult- as that. If customers can’t understand what you have to offer, can’t understand where to find it or what they’re supposed to do with it, then they can’t use your services. And you’veRead… Read more »

How Simple Projects Can Quickly Become Complex

The graph below demonstrates something that every LEGO enthusiast quickly realizes: the more pieces in a set, the greater the number of different types of pieces. The same principle applies to projects: the more tasks needed to create the project product, the greater the variety of tasks. This is the first reason why projects canRead… Read more »

How do public servants “get in the system”?

Social Connect via: Disclaimer: The story told here is purely fictional and used to illustrate my opinion, it is not a relation of personal experience but rather an observation I have heard from other public servants. What do I mean when I ask, “how do public servants get in the system”? I’m sure we areRead… Read more »

Engaging Audiences: Jan 26 Live Action Twitter Webinar

The fun folks at GSA’s Center for Excellence in Digital Government are raising the bar in social media training. You are invited to join us for a not-so-typical Twitter webinar! We’re ditching the slides and bringing you live interaction, the same way you actually use social media. All questions will be answered, no subject isRead… Read more »

Are you going to HIMSS 2012?

I’ll be attending this years HIMSS12 Annual Conference & Exhibition. February 20, 2012 at 7:00 AM – February 24, 2012 at 2:30 PM The Venetian Sands Expo and Convention Center , Las Vegas This event requires registration: http://www.himssconference.org/?src=sm HIMSS12 is the destination for thousands of like-minded healthcare executives, health IT professionals and clinicians who areRead… Read more »

2011 Represents Record Year for Government-to-Citizen Communications

Report reveals that Health, Business, and Jobs account for one-half of government communication Today, GovDelivery released the 2011 Federal Digital Communications Report, revealing that 2011 was a record year for government communications. The report is available in an infographic and can be seen at http://bit.ly/GD2011infographic. The report, based on data from GovDelivery’s clients representing moreRead… Read more »

Further developing the Content Strategy

It has been a fascinating process developing the councils first content strategy, the personal learning and development which I’ve had to do as well as helping others understand the benefits of what we are calling a content strategy has also been an interesting and rewarding challenge. In an email conversation with Sarah Lay (my unofficialRead… Read more »