On June 9, 2011, sanofi-aventis U.S. announced the “sanofi-aventis U.S. Innovation Challenge: Data, Design, Diabetes” at the National Institute of Health’s Health Data Initiative Forum. The challenge integrates open data with a human-centered view into diabetes, and will award $220,000 in total prize money. Guest blogger Michele Polz provides details on how this challenge cameRead… Read more »
So now I’ve been a couple of weeks with Google+ and I’ll be honest, I’m really struggling with the service. I wanted to give it a few weeks before writing anything, which has been helpful in letting my thinking mature. First, before my Google friends get upset, I want to acknowledge the reason I’m strugglingRead… Read more »
I was at an entrepreneurs event last night where three separate people told me they were in the process of rebranding their already-launched startup. One told me that since they’ve started using their new name in conversations, they’ve been making more deals and are getting better reactions from investors. Nobody at the entire event mentionedRead… Read more »
By Andrew Foxwell, Director of Marketing / New Media In the last installation of this four-part series, I’d like to cover the final — and pressing — question we face. As modes of communications change, let’s look at how we can use available technology toward our ultimate goal: increasing communications, which ultimately promotes our democracy.Read… Read more »
Once in a while, my organization CEPSM.ca conducts research geared at public sector and non-profit marketing/communications professionals. The research is meant to benefit the entire community as it addresses knowledge gaps in the industry. A few weeks ago, CEPSM partnered up with Environics Research Group to launch the “State of Social Media Monitoring in theRead… Read more »
Remember the days when you would get a hand written letter? Or your friend would send you a cool postcard while they were on vacation? We all know that social media and email have ended the art of a hand written letter. If you get a hand written letter now, it is really special, noRead… Read more »
Last week produced a “déjà vu” experience although it was definitely not the “déjà vu all over again” variety. For only the second time in my speaking career I received unanticipated feedback from participants of a workshop two or more years after the actual event. This is not trivial as one of the challenging aspectsRead… Read more »
Anyone who follows this blog knows I spend as much time talking about our culture as I do discussing our marketing and social media strategies. The reason is simple, they go hand in hand; our employees define our culture and without them our marketing strategies would be dead in the water. From our employee recruiterRead… Read more »
When it comes to reporting on new developments in the Gov 2.0 world, there are few more influential than Alex Howard. Based in Washington D.C., Alex writes for O’Reilly Media on everything from social media to new technology developments. He’s known to many by his Twitter pseudonym, @digiphile. I sat down with him while inRead… Read more »
We haven’t done a live webchat this month yet, so let’s squeeze one in before August is upon us! So, at 11am on 26th July, please join me on the Kind of Digital site for an hour’s live chatter about overcoming barriers to implementing social media type online innovation. Am sure there’s plenty to keepRead… Read more »