Neil Williams writes a great post about digital engagement on the AlphaGov blog: On the face of it, you could say it’s a simple case of government doing something a bit whizzier and more user-friendly than publishing thousands of PDFs on hundreds of websites for people to find, comprehend and comment on by email. AndRead… Read more »
You can also read this post on BeltWiki Blog by WhoRunsGov Washingtonians are notorious (mostly amongst ourselves) for talking about ourselves. Our affinity for self-promotion was noted earlier this year when the District was dubbed the most socially-networked city by Men’s Health magazine. Twitter, LinkedIn and Facebook are great channels for telling our friends andRead… Read more »
During a recent solution strategy session for a very large enterprise, a need developed for creating visual prototypes and simulations illustrating the end-state of the enterprise system to be built. The system, or really “solution” (since the ROI would be derived not only from IT, but also from organization change, process re-engineering, physical and digitalRead… Read more »
A few weeks ago, I wrote about the shift from a ‘push’ to a ‘pull’ information economy. The same forces are also changing the nature of knowledge management (KM) – replacing a model in which KM was an activity that was centralized in terms of time, personnel, and location, to a highly distributed activity. ThisRead… Read more »
Some exciting stuff going on right now! Baroness Hanham from the Department of Communities and Local Government is hosting an online discussion on how councils and the voluntary sector can work more closely together. Has there been enough in the mix about digital collaboration? Runs through the 26th – check it out. Representatives from DemenShareRead… Read more »
Elsewhere you’d be given a product to market, or maybe even a brand. You’d be given goals like tailoring messaging for an audience segment, optimizing a landing page, or increasing market share 0.001%. And, sure, here you’ll be able to do all of that. Our team will be rolling out new and innovative products everyRead… Read more »
Next week is a big week for us as it’s the second year that CEPSM is running the MARCOM Annual Forum, which was formerly run by CMG Canada (now part of CEPSM). For all of you newbies, the MARCOM Annual Forum is the only event in Canada that caters specifically to government, non-profit and associationRead… Read more »
As a trained library information professional and from what I see where I work in the Department of Veteran Affairs, I see a definite need for taxonomy development and content management. In many large organizations, the left hand doesn’t know what the right hand is doing. This is not intentional; it’s the result of notRead… Read more »
Comparing the tweets of the Washington Metropolitan Area Transit Authority (DC) with those of other agencies, Greater Greater Washington says that Metro has a lot to learn. The blog praised the Metropolitan Transportation Authority (NY) for keeping riders in the loop after a recent derailment, and wrote: “Social media engagement isn’t simply about one’s successes;Read… Read more »
To help give transit a competitive advantage, EMBARQ released a report on transit marketing and branding. From Here to There is designed to help transit agencies achieve three goals: Attract new users from private transportation modes, including automobiles Retain existing public transport users Secure political and financial support The report offers sensible advice for agenciesRead… Read more »