Can Scalability Fit Into the Varied Target Market?
Instead of gearing campaigns for the singular prototypical customer, there is more power in orienting a variety of marketing to target groups.
Communications
Making the Case for Prioritizing Government CX
The government holds a monopoly on certain citizen services, but that doesn’t exempt them from making the experience smooth.
Jargon Is a Barrier: Why It’s Important to Keep It Simple
Jargon has an appropriate audience and is better used as a quick form of communication with the right people than as a display of expertise around the wrong people.
Reaching Millions: How a Small Kansas City Used Social Media to Help Heal Tensions
What does an internet superstar look like? You might not think of Lenexa, Kansas, police officers in this category, and yet, they were.
How to Choose the Right Grant
Before you start another grant application, consider the following points that may help you to choose the right grant for your needs.
Fostering Positive Relationships at Work
It only takes a few minutes to connect with someone at work that will leave you both feeling more positive about the relationship, and this positive interaction has the potential to improve how you work together.
Learn How 311 Has Inspired Others Outside of Local Government
The success of 311-model continues to inspire and ignite innovation.
Defining Outcomes: 5 Questions that Every Organization Should be Asking
How an outcome-focused approach to operational effectiveness can produce measurable, lasting results, while simultaneously improving employee engagement and morale.
Asserting Your Strengths to Enhance Your Professional Productivity
Self-assessment about your professional strengths and weaknesses not only makes you a sharper employee, it can also leave you feeling more fulfilled by the work you’re doing.
From Colleague to Coach: Revamping Feedback Culture
Transform how you and your coworkers give and receive feedback to improve workplace morale and empower the team.