Your website is your chance to make that first impression. How your customers view its design, navigation and content could be the difference between attracting new residents and businesses, or losing them to another agency.
Let’s be honest. Most government websites are static and stale. Wouldn’t it be nice if they were more… conversational? Take a closer look at government’s first conversational website.
Want to improve your public speaking? We have the way forward.
Knowing your audience… who is listening to (or reading) your message. Here are three accounts of the same story written for separate audiences.
In these hectic and uneasy times it can challenging to gain an audience for your message – but so easy to lose them due to poor word choice or an unfortunate phrase. How to make sure your message isn’t lost to an avoidable error?
Chatbots are emerging as the next paradigm shift in digital communication for government. But which system provides the most value: search-based or guided interaction?
Regardless of the field or profession, “other duties as assigned” is a clause common to most job descriptions. For those in communications – from marketing to social media – it could mean that you’re the face of crisis response as your agency’s on-call Public Information Officer.
How can you minimize your customers’ misery and make the government website experience more delightful? Read on for some tips.
Access to digital automations offer a wealth of opportunity to optimize our digital workspace. I revolutionized my work product, and this is how I did it…
The world lost a great innovator this week, but the way we honor his memory is to be inspired by the stories he told and the example he set. You are never too old to start innovating.