Communications

Reason No. 2 for “bite-sized” government: Reach out and touch someone.

The earliest scholars of public administration often struggled with the exact definition of bureaucracy. Is it the invisible fourth branch of government? Do bureaucrats derive their power politically or managerially? I believe bureaucracy is best defined when we reach to the constitutional undertones and examine government “by the people, for the people.” How do practitionersRead… Read more »

Identify the Right People to Manage Your Social Media Initiatives

This post originally appeared on my external blog, “Social Media Strategery.” Who leads your organization’s social media initiatives? Is it someone who rose up and took the role or is is someone who was assigned that role? Social media isn’t something that can just be assigned to someone any more than you can just assignRead… Read more »

How to Ensure Effective Outreach

How many spokespeople does your organization have? How many officials from your organization are tasked with ‘spreading the word,’ and talking with different constituents about your mission, the services and support you provide, or new programs that you’re implementing? When it comes to implementing effective outreach, it is crucial that every spokesperson for your organizationRead… Read more »

San Francisco City Attorney’s Office on Flickr

Of late, I’ve been been using the photo sharing site Flickr more and more, shifting my focus from researching its 4 billion images to uploading fresh content and networking through the site. Flickr has tremendous functionality for creating blog content and populating other social media platforms as well. I’ve got a recent post about usingRead… Read more »

How do you relate to the public?

When you think of the stakeholders you serve, how would you describe your connection to them? Empathy, apathy, animosity, appreciation, or something else? We’ve been working on customer / client focus at GovDelivery, and we’ve gone through some healthy exercises that have me on the lookout for how I’m being treated as a citizen andRead… Read more »

Can You Hear The Question President Obama is Asking You?

According to the Wall Street Journalʼs Economy section of Sundayʼs edition, there is a growing sense among many economists that Washingtonʼs ability to goose the economic recovery is limited, especially given the deep pain U.S. businesses and households have suffered during the recession. Thursday July 29th at the Washington DC Convention Center, President Obama spokeRead… Read more »

Digital Signage and Reforestation – An Unlikely Partnership

Digital Signage and Reforestation – An Unlikely Partnership Plays Key Role in the Reforestation of Florida State Forest The 2009 Florida wildfires left their mark on forests, but Noventri played a key role in assisting in the reforestation of the land through a partnership with the Arbor Day Foundation and purchases of the SF-100e digitalRead… Read more »