Social Media

Technology is changing- learn how to grow with it!

Next week (February 9-10, 2015), Esri is holding a Federal GIS Conference to inspire government employees to share ideas, best practices, and more. Over 3000 government professionals and leaders will join together in Washington, D.C. to combat real-world challenges with real solutions that utilize GIS technology. Esri technology is helping the government become more resilientRead… Read more »

Can Your Agency Win the Oscars of Social Media?

Nominations are open for the Shorty Awards, which celebrates innovative and creative content on social media—including the best in government and politics. Dubbed the “Oscars of social media,” the Shorty Awards recognize winners in categories that change from year to year as social media trends come and go. For several years, some variation on the Best in Government andRead… Read more »

Is Your Government Agency a Social Media Dinosaur?

How smart and savvy is your government agency on social media? Has it staked out a strong social presence in cyberspace, or is it more like a meandering dinosaur in Jurassic times? It should be evident by now that all public sector agencies need to strategically leverage social media in the 21st century Digital AgeRead… Read more »

Why You Should Be Following Interior on Twitter

The day I discovered the U.S. Department of the Interior (@Interior)’s twitter feed, my sense of patriotism just about doubled. Not only is it a great example of how a federal agency can use social media to inform people about our nation’s resources and programs, but also, it’s incredibly fun and beautiful to scroll through.Read… Read more »

What Gov & Taylor Swift Have in Common

Police dash cams are important for things such as transparency, security, and incident documentation/verification. You know what they’re also great for? Video evidence of cops belting out Taylor Swift tunes. In a time when police officers need all the good publicity they can get, the Dover, Delaware Police Department posted a video on their YouTubeRead… Read more »

6 of the Best Government Vines

Vine, the popular micro-video sharing app, launched two years ago on January 24, 2013. For this Vine-iversary, if you will, let’s celebrate the most creative, most touching, and most effective Vines shared by government agencies. Just three months after Vine launched, in a lightning fast move almost unheard of in government, the General Services Administration (GSA) createdRead… Read more »

How to Protect Your Agency’s Social Media from Hackers

On January 12, a group claiming to be connected to ISIS hacked the Twitter and YouTube accounts of U.S. Central Command, also known as CENTCOM. If the military can be hacked, is your agency’s social media vulnerable to a hacker attack? How can your agency protect itself on social media? The hack of CENTCOM’s socialRead… Read more »

PR + Social = Boom

Why you build a brand: to add value to your company. How you build a brand: advertising, marketing, PR, events, social media, publications, web, mobile, apps, sales, email, conferences customer service, internal communications…you name it. A top-priority, critical intersection you’re likely overlooking: the connection between PR and social media. The connections between your disparate activitiesRead… Read more »

The Value “Social Capital” Has On Your Organization

Let’s think a bit about social capital, and what it might mean for your organization. Per Wikipedia[1]: In sociology, social capital is the expected collective or economic benefits derived from the preferential treatment and cooperation between individuals and groups. Although different social sciences emphasize different aspects of social capital, they tend to share the coreRead… Read more »

Privacy, Shmivacy

My childhood was a Seinfeld script. “What’s wrong?” “Nothing’s wrong.” “Something’s wrong, I can tell.” “No, nothing.” “You’re being evasive. She’s being evasive.” “Really, I’m fine.” “Look at her, she’s like a ghost. Did somebody at school say something to you?” “Look, I don’t want to talk about it.” “A-ha! So something did happen.” “Please, just let me be. I wantRead… Read more »