Social Media

Twitter Misconceptions: 4 Factors Hindering Adoption

Summary: In spite of its ubiquity, Twitter remains misunderstood, especially by digital rookies and reluctant adopters. There are four key Twitter misconceptions that seem to be keeping later adopters in particular from opening an account, exploring the possibilities, and giving Twitter a fair shot to demonstrate its value. These misconceptions stem from emotional reactions, misunderstandings,Read… Read more »

All Politics Are Local, Does That Apply To Email Too? – Plus Your Weekend Reads!

The phrase, “All politics is local” is a common phrase in politics, coined by former Speaker of the U.S. House Tip O’Neill. The message is simple, a politician’s success is directly tied to his ability to understand and influence the issues of his constituents. The same is true for email. You have to target yourRead… Read more »

Snowden Effect on Government and Contractors – Plus the 7 Gov Stories

On GovLoop Insights’ DorobekINSIDER: Do you ever feel like your boss is playing favorites? We all can fall into the trap of thinking our boss prefers our co-workers at one time or another, or that our bosses hate us. It is everyone, right? Not just me? Ok, good. I was worried for a second there.Read… Read more »

State of the Union 2014 at the White House Social: A Remarkable Day

It’s not every day you receive an invitation to the White House. On Tuesday, January 28th, a select group of social media savvy citizens who actively engage with the White House were invited to watch President Obama’s State of the Union live from the White House and live-tweet the address. Around 60 participants were chosenRead… Read more »

The SAPLING Approach to Leveraging Social Media

Everybody’s doing it. Should you? Are you trying to decide whether to create a stronger digital presence? Have you dabbled with social media but aren’t sure what to do next? Have you experimented with different tools and technologies and find you’re disappointed by the results? If you (or someone you know) can answer “yes” toRead… Read more »

Rethinking Gov 2.0 – Plus The Seven Gov Stories You Need To Know

On GovLoop Insights’ DorobekINSIDER: Between 2009 and 2012, 45 states have made significant changes to their retirement plans. So what changed and how can government workers prepare for retirement most effectively? Insider tips from Elizabeth Kellar and Joshua Franzel. You can find all of our programs online: DorobekINSIDER.com and GovLoop Insights at http://insights.govloop.com. But upRead… Read more »

5 Main Barriers to Digital Engagement

Summary: There are five main barriers to digital engagement by organizations, their leaders, and other senior professionals. This post describes those barriers – including lack of knowledge and understanding, framing that leads to risk aversion, poor/no roadmaps, and inadequate resource allocation – as well as the factors that will help break them down. Additional insightsRead… Read more »