Mobility is one of the major cornerstones of the Digital Government Strategy. And a new poll shows that 22% of people own at least one tablet device. So clearly the move to mobile is here and here to stay. And the role of mobility is even more challenging for federal CIOs. They’re being asked toRead… Read more »
MEMORANDUM FOR THE HEADS OF EXECUTIVE DEPARTMENTS AND AGENCIES SUBJECT: Technology While you may not have come to Washington to manage information technology (IT), you should pay attention to it for two reasons. First, if you leverage IT effectively, it will help you achieve your goals. Second, if IT is managed poorly in your agency,Read… Read more »
Engagement with a broad audience is becoming increasingly more important to spread messages, raise awareness, and maintain a presence online for public and private sector institutions. By reaching a broad audience, organizations can begin to reach new markets, continue to identify loyal followers, and use digital engagement strategies to meet their organizational goals. Universities areRead… Read more »
This post has been edited to reflect that “Interesting Things for Sale” is a personal pinboard, not an official GSA Pinboard. Here are the Official GSA Pinboards. Last week, the General Services Administration approved the terms of service for Pinterest—meaning that federal agencies could start to use the site to engage with citizens. Since then,Read… Read more »
While a sideshow to the fire disaster sweeping Australia, there’s been reports in traditional media and conversations online over the last day regarding the decision by the Australian Government Housing Minister, Brendan O’Connor, to apologise for and delete a tweet that claimed that a tweet from Australia’s Opposition Leader, Tony Abbott, was a political stuntRead… Read more »
I try to remember to do basic research every once in a while, where I figure out how the world works without a goal in mind. This contrasts with applied research, which is about solving particular problems or taking advantage of specific opportunities. The distinction can be pretty clear in science. For example, in physicsRead… Read more »
Hi All, We are looking for a couple of Social Media experts (working for a Federal Agency), for a panel that will be held on December 13, 2012. Here are some of the details: Title ACT IAC Human Capital SIG Monthly Meeting Location ICF International, 1725 Eye Street, NW, 1st Floor Conference Room Start TimeRead… Read more »
You wouldn’t hire Jonathan Ive and put him in a cubicle with an underpowered Lenovo laptop, would you? You wouldn’t sign Peyton Manning to run the triple-option offense, would you? You wouldn’t hire Tony Stark but tell him he’s not allowed using your tools, would you? Then why do organizations continue to hire social mediaRead… Read more »
When Superstorm Sandy hit the eastern seaboard earlier this month more than 20 million people took to twitter to show their support, air grievances and ask for help. Click here for our conversation with Kate Starbird about the social media response. But Sandy wasn’t the first natural disaster to create a social media storm. AndRead… Read more »
The Third Phase Of Social Marketing Is Upon Us: 5 Steps To Get Ahead BY BRANDON EVANS Brandon Evans is the CEO and founder of Crowdtap, writes about the Third Phase of Social Marketing in the November 19, 2012 issue of Fast Company magazine. It’s not about listening to customers, or even communicating with them.Read… Read more »