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Getting Buy-In for Outsourcing Diversity and Inclusion Training

Outsourcing Diversity and Inclusion (D&I) training is an organizational decision. Once you decide to outsource, getting buy-in from the key stakeholders is essential to ensure your efforts are sustainable. Building a business case for outsourcing D&I training involves several key steps and considerations. It’s important to align this effort with your agency’s overall objectives, culture, and strategy for diversity and inclusion. 

Here is a structured approach that can make a compelling business case:

Explain Your Organization’s Needs

  • Assess the Current State: Analyze the current level of D&I within your organization. Use surveys, focus groups, or feedback sessions to identify gaps in knowledge, awareness, and practices and to identify challenges and opportunities.
  • Employee Feedback: Gather employee input through surveys, focus groups, or interviews to understand their perspectives on D&I issues.
  • Benchmarking: Compare your organization’s D&I practices with regulatory guidance and those of other agencies to highlight areas for improvement.

Define the Objectives

  • Clear Goals: Based on the assessment, clearly define what you want to achieve with the D&I training. Objectives can range from increasing awareness and understanding to changing behaviors and practices. Define the specific objectives you aim to achieve with D&I training (e.g., increased cultural competence, improved employee engagement, reduced turnover).
  • Alignment With Business Goals: Ensure these objectives align with your agency’s mission, goals and values.

Communicate Benefits of Outsourcing D&I Training

  • Expertise and Experience: External providers often bring specialized knowledge, resources, and experience in D&I training that might not be available internally. Highlight the specialized knowledge and experience external providers bring.
  • Customization and Relevance: Many providers can tailor content to your organization’s specific needs and context, making the training more effective. Emphasize access to the latest D&I trends, research, and best practices.
  • Cost-Effectiveness: Outsourcing can be more cost-effective than developing and delivering the training in-house, especially when considering creating materials, hiring experts, and allocating internal resources.
  • Objectivity and Credibility: External trainers may be perceived as more objective, which can help deliver sensitive content and facilitate open discussions.
  • Scalability: Discuss how outsourcing can accommodate your organization’s varying training needs and scale.

Show the Value of Outsourcing

  • Direct Costs: Consider the fees for hiring the external provider, which could include developing materials, delivering training sessions, and conducting follow-up activities.
  • Indirect Costs: Think about the time employees will spend in training, any necessary travel expenses, and potential operational disruptions.
  • Comparison with In-House Delivery: For a fair comparison, estimate the cost if the training was developed and delivered in-house. Compare the costs of developing in-house training versus outsourcing, considering time, resources, and potential return on investment.
  • Budgeting: Provide a detailed budget, including outsourcing costs versus potential in-house development.
  • ROI Projection: Estimate the return on investment by linking training outcomes to business metrics such as employee retention, productivity, and innovation.

Showcase Potential Providers

  • List potential D&I Training Providers. Look for those with proven expertise, positive testimonials from similar organizations, and the ability to customize their offerings.
  • Provider Evaluation: Outline the criteria for selecting the right D&I training provider (e.g., credentials, client testimonials, customization options).
  • Integration with Existing Programs: Plan how the outsourced training will complement and integrate with existing initiatives. Provide examples of how the potential providers’ training aligns with the existing organizational programs.
  • Cultural Fit & Addition: Ensure the provider’s approach aligns with and enhances your organizational culture and values.

Risk Management

  • Mitigation Strategies: Identify potential risks (e.g., employee resistance and integration challenges) and propose mitigation strategies.
  • Contingency Planning: Prepare a plan for potential setbacks or failures in the training implementation.

Implementation Plan

  • Timeline: Develop a realistic timeline for implementing the D&I training program.
  • Stakeholder Involvement: Identify key stakeholders and outline their roles in the implementation process.
  • Communication Plan: Identify and engage key stakeholders throughout the process to build support and address concerns. Create a plan for communicating the training objectives, process, and benefits to all employees.

Present Your Case

  • Presentation: Prepare a compelling presentation of your business case, focusing on how outsourcing D&I training can help achieve organizational goals, improve culture, and enhance overall performance.
  • Executive Summary: Start with a concise summary of the business case, highlighting the need, benefits, and strategic fit.
  • Detailed Proposal: Provide detailed sections covering the assessment, objectives, benefits, cost analysis, risk management, and implementation plan.
  • Visual Aids: Use charts, graphs, and infographics to make data and key points more accessible.
  • Tailored Pitch: Customize the presentation to address the concerns and interests of your audience (e.g., senior management, HR leaders).

Plan for Evaluation and Follow-Up

  • Success Metrics and Feedback: Determine how the effectiveness of the training will be measured. Define clear metrics to evaluate its effectiveness (e.g., pre-and post-training assessments, feedback surveys, behavior change, and impact on organizational culture).
  • Continuous Improvement: Plan for regular reviews of the training’s effectiveness and adjustments as necessary to ensure it continues to meet organizational needs. Establish a process for ongoing assessment and improvement based on feedback and results.

Building a solid business case requires thorough preparation, research, and stakeholder engagement. This approach equips you to get buy-in for outsourcing D&I training that demonstrates its value and aligns with your organization’s strategic goals.


Deadra Welcome is the Founder and Principal Consultant of Concerning Learning LLC., where she elevates workplace culture by focusing on team cohesion, diversity and inclusion, and leadership development. Using a unique blend of instructional design, facilitation, and coaching techniques, Deadra creates tailored solutions for improved organizational performance. Using her 27 years of federal government service and nearly 30 years in the culture and performance industry, she strives to make learning extraordinary and create spaces where everyone belongs and thrives.

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