Reaching Out to Hispanics: What Government Agencies Need to Know

Rock Creek Strategic Marketing co-founder and principal Scott Johnson recently had a conversation with Carla Briceño of Bixal about what government agencies need to know when it comes to reaching out to Hispanic audiences. The blog post below is an overview of their discussion. People of the Internet, take note: The Hispanic online audience isRead… Read more »

What Would an Always-On-The-Record Government Look Like?

Recently, I wrote a post about Government 2.0 predictions for 2010-12, and one of them was that government would “always be on-the-record.” By that I meant that the combination of (1) the proliferation of tech-savvy citizens with mobile camera/video devices, (2) the prevalence of wi-fi or other Web connections, (3) the massive number of peopleRead… Read more »

Focus on Efficiency Phase 5: Repeat. Or, Go back to Phase 1, but not Square 1 – Build on your Success

A previous post laid out the Focus on Efficiency Framework: Plan – Decide – Implement – Review – Repeat. In this post you’ll learn how the capabilities and possibilities you’ve developed, will allow you to take your organization to the next higher level, and the next, and the next… When you repeat, you apply theRead… Read more »

Member of the Week: Nancy Heltman

“Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever has.” Margaret Mead As human beings continue to have significant impacts on the environment and its resources, education is the perfect tool to inform individuals of how their behaviors and patterns are having negativeRead… Read more »

Government Transparency Ain’t All It’s Cracked Up To Be — Yet

By Dennis D. McDonald, Ph.D. Don’t get me wrong. I’m all for “open government.” But there are problems inherent to real-world democracy that can’t be automatically solved by making the workings of government more visible to the public. This is especially true about the reporting by government of data collected from large and complex populationsRead… Read more »