Research and Best Practices eNewsletter

Research

Federal Cloud Computing Strategy (02/08/2011) – Designed as a guide to help agencies move to a cloud computing environment. Strategy defines cloud computing, outlines the decision framework for cloud migration, cites case examples and resources, offers strategies on leveraging cloud computing, and identifies government roles and responsibilities for driving cloud adoption. http://ctovision.com/wp-content/uploads/2011/02/Federal-Cloud-Computing-Strategy1.pdf

Top Mobile Internet Trends (02/10/2011) – Report focuses on the rapid and continued growth of mobile internet and social networking. Convergence of 3G + Social Networking + Video + VoIP + Impressive Mobile Devices predicted to push mobile Internet to be bigger than desktop in five years.
http://www.businessinsider.com/mary-meeker-matt-murphy-2011-2#-1

Smartphone market set to grow (02/17/2011) Gartner survey finds U.S. consumers more likely to purchase a smartphone than any other consumer device in 2011. Smartphone purchases predicted to outpace PCs, mobile phones, e-readers, media tablets and gaming products. http://www.gartner.com/it/page.jsp?id=1550814

Phone still tops in customer service (02/2011) – Study of the customer service channels of eight companies suggests that, despite media reports of a Twitter-driven customer support revolution, we aren’t quite there yet. Phone calls are still the best way for disgruntled customers to get help with their problems.
http://money.cnn.com/galleries/2011/technology/1102/gallery.twitter_service.fortune/index.html

Best Practices

Mobile Web More Popular than Apps (02/15/2011) – Mobile users in U.S. and Europe used their mobile devices to access online content through Web browsers more often than via mobile apps, in the final three months of 2010. http://www.clickz.com/clickz/stats/2026530/mobile-web-popular-apps-mobile-users

Building trust through video (02/14/2011) – Build relationships between you, your brand and your viewers with video. When customers see you and experience your personality, they are much more likely to feel like they know you, which in turn builds trust.
http://smartblogs.com/socialmedia/2011/02/14/using-videos-to-amp-up-your-blog/

Want to topple a dictator? There’s an app for that (02/14/2011) – Did Twitter, Facebook, and YouTube send people out into the streets? Of course not. Did they speed up the process of protest? Absolutely.
http://www.fastcompany.com/1722492/how-social-media-accelerated-the-uprising-in-egypt

Best Government Apps for Saving time and Money (02/10/2011) – Federal government apps that can save you both time and money include: myTSA.gov, IRS2go, FuelEconomy.gov, USAjobs and Recall.gov.
http://moneywatch.bnet.com/economic-news/blog/daily-money/5-best-government-apps-for-saving-time-and-money/2088/