I was looking in my spam folder yesterday and read a new offering
Postmaster Undeliverable I shall wait for your answer.
I have a pretty high opinion of spam-meisters. They pay attention to optimization, and iterate along profitable veins of babble. They are professionals.
I just think we should take all we catch and bundle them with telephone solicitors and set aside one day a week to burn them alive. Call it enhanced career advisory services.
But what the heck was this?
Postmaster undeliverable is a good way to get a less clueful employee open the message to try to see what was wrong. Bam! You’ve got an infection. That’s old school.
But what was I shall wait for your answer? Looks like a throwback to the Nigerian Prince school of copywriting. I would have expected to see something that could pass for my message that got returned. Or some statement to snag my interest. Pr0n.
But I shall wait for your answer? That wouldn’t make the grade on real copy!
If you can’t be good, at least be instructional.
Sales Lab Resources – World 2.0 in dainty sips.
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