Leonard A. Sipes – Accomplishing Public Relations Goals Through Podcasting and Social Media: Demystifying the Process

The description below has been selected as one of 12 finalists for the Next Generation of Government Training Summit Speaker Contest. To vote, simply sign in to your GovLoop account (Not a member yet? Sign up for free now!) and then click the big ‘Awesome’ button at the bottom of the post. Everyone is encouraged to vote for as many lightning speakers as they deem worthy, but only one vote is allowed per description per profile, so don’t forget to tell your friends to offer their support as well!

Personal Information: Leonard A. Sipes, Jr., Senior Public Affairs Specialist/Social Media Manager, Court Services and Offender Supervision Agency

Title: Accomplishing Public Relations Goals Through Podcasting and Social Media: Demystifying the Process

Description:

“DC Public Safety” is the social media service of the federal Court Services and Offender Supervision Agency. “DC Public Safety” includes television, radio, a blog and transcripts and is one of the most popular social sites for crime and criminal justice issues in the United States.

The presentation will provide an overview of social media and podcasting for government agencies to achieve strategic goals.

The presentation will seek to demystify the process of social media and podcasting and to reinforce the fact that anyone, especially those without a technical background, can create audio and video podcasts.

The presenter will work with participants on a one-on-one basis after the presentation as to starting social media efforts within their agencies.

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Check out the other finalists stories:

Andre J. Castillo – “The Making of a Government Ninja: The Story of How a 25-year-old new Federal Employee Created His Own Empire and Became ‘Famous’.“
Michael Gale – “Nature 3.0 – Using Technology to Connect People with Nature“
Michael C. Lawyer & Anthony Soriano – “How I Learned to Stop Worrying and Love the Bureaucracy“
Joseph Linhart – “Rethinking the Federal Family“
Kerry O’Connor – “Lessons from an Unconventional Career – Follow Your Curiousity, Transform Your Skills and Become a 21st Century Government Innovator“
Emily Sadigh – “Put the “Action” in Your Action Plan“
Sabrina Segal – “I’m the Superhero of Information Sharing“
Teresa Shea – “A Journey Into Blindness: The Blind Professional“
Leonard Sipes – “Accomplishing Public Relations Goals Through Podcasting and Social Media: Demystifying the Process“
Tiffany Smith – “GovWhispering: How to Be an Effective Enterpreneur in a Bureaucratic Environment“
Mark Sullivan – “Working Together for Our Veterans“
Allison Wolff – “Failure is an Option“

P.S. Hope to see you at the NextGen Training Summit, 7/26-27. 500+ Gen X/Y govies, topics from workplace savviness to public speaking, speakers from OMB to Olympic medal winners.