Search Results for: plain language

Who Else Wants to Connect with Great Communicators?

At a recent professional networking group event one of the other members asked me if I could tell him about organizations like the Federal Communicators Network (FCN). By way of background, FCN is a listserv that communicators in the federal government use to exchange ideas about the field of communications. The group, which also hostsRead… Read more »

5 Website Best Practices from the 2015 Center for Digital Government Award Winners

If you’ve ever worked on a website project, you know one of the first questions a designer asks is: What are your favorite websites? But, it’s not always easy to come up with a list of the best websites. Great websites have to be memorable, modern, unique, and free of frustrating glitches—no small feat for mostRead… Read more »

Leading Innovation for the Federal Government since High School

Meet Susanna Marking, a NextGen Innovator Award finalist. Marking has been a go-getter from the beginning of her career in federal government, working her way through every GS level. After working for the Forest Service for seven years, Marking is proud to say she is still working in federal government as a Public Affairs Specialist… Read more »

How To Implement The Customer Experience Advice In The US Digital Services Playbook

A few weeks ago, I advised federal agencies to build better digital customer experiences. I enjoyed the wave of hate mail that post generated, so I’d like to return to the topic of digital customer experience (CX) again this week. Even the US Digital Service (USDS) thinks federal agencies need better digital CX. Last year,Read… Read more »

Don’t Fight the Email Laws – Know Them!

You probably already know that email marketers must abide by certain laws when sending messages for any commercial reason. But did you know that the sending of messages on behalf of a government entity is governed by additional rules and regulations? Learn the fundamentals of these requirements and the basics for implementing them into your… Read more »

Gov Gobbledygook And How To Change It

There’s a million witty words for bureaucratic language…. gobbledygook, gibberish, mumbo-jumbo, jargon, double-talk, bureaucratese, technobabble! There are probably so many words for it because it’s such a widespread, and exasperating, problem. Including in the government. It’s fun to use crazy words, but it’s certainly not a best practice in terms of government efficiency. Annetta Cheek,Read… Read more »

You Got the Right Stuff: Email Design Best Practices Checklist

Use this checklist of email design best practices to deliver messages that are not only tailored to your audience, but also look professional, function properly, and capture the attention of increasingly-busy and multi-device-connected constituents to invite opens, attract clicks, and inspire action.

6 Audiences to Consider When Communicating Your Agency Messages

The Plain Writing Act of 2010 and Executive Order 13563 both require that we communicate clearly, accessibly, consistently so that government information is easy to understand. The principles of plain language help us provide universal access to government information, for many people. We’re told to “write for average comprehension,” when we use those principles. So,Read… Read more »

Meet GovLoop’s Featured Bloggers!

Last month, we put out a call for our third round of GovLoop Featured Bloggers – and you responded with amazing enthusiasm. Over 100 people from all walks of government and industry life sent in great ideas for posts, about everything from technology challenges in city government to using Twitter to monitor food safety in yourRead… Read more »