Http://LeonardSipes.Com Happy New Year! I talk to people who are ready to give up their sites after one year of effort. I understand their concerns. My government sites pull almost 100,000 page views a month and sites I’ve assisted can get as many as 2,500 page views a day. But starting from scratch and establishingRead… Read more »
Search Results for: personal brand
Top 5 Content Producers of 2011
GovLoop is all about the users and nothing really emphasizes that point more than the fact that roughly 90 percent of our content is user generated. GovLoop has tons of resources (shameless plug) from guides to infographics to trainings, mentoring and the list goes on and on BUT the user generated content in blogs andRead… Read more »
Google Plus for Business – Why Be An Early Adopter?
In November Google released Plus Pages for Business – it is similar to your personal Google Plus Page, but with features to create your electronic business personality. Whoa! – you say you work for a large organization or an agency and can’t put up a page for your day job…the Plus Business Pages works wellRead… Read more »
The Elders of the Internet Have A Message for the U.S. Congress
The EFF (Electronic Frontier Foundation) was founded in 1990 as a donor funded non-profit with a focus on fighting for internet freedoms. They frequently bring those fights to the courts by bringing lawsuits against large corporations and the government. They also work to provide information to inform legislators and the public at large. The EFFRead… Read more »
Korea: T20 Ministers will Drive #gov20 Worldwide
T20 Ministers Meeting Incredible Success for Government 2.0 I was heartened to hear during my keynote (goto Login Tourism Speakers) and after at the T20 Meeting in Buyeo, Korea, that nations are taking technology adoption to a new level and will continue to drive it from within their national and local tourism bodies. The KoreanRead… Read more »
More Than Words: How to Really Redefine the Term “Public Relations”
There’s big news in the PR industry as the Public Relations Society of America (PRSA) recently announced that they are embarking on an international effort to modernize the definition of public relations. Chartered in 1947, PRSA is the world’s largest and foremost organization of public relations professionals and boasts a community of more than 21,000Read… Read more »
Fire All the Managers
In a refreshingly provocative article in this month’s Harvard Business Review, celebrated business writer Gary Hamel describes the condition of management in most large organizations (costly and inefficient) and how one company did away with all their managers and still manage to run a $700 million company with revenues and profits that leave competitors inRead… Read more »
Twitter Guide for Government: Tweet in First Person
Download the PDF: Thou Shalt Tweet! 15 Commandments for Government Agencies on Twitter 9. THOU SHALT TWEET IN FIRST PERSON OK. This may sound like strange advice for an organization that frequently issues highly impersonal press releases: “Minister Soandso to visit site of the new WidgetrUs TWEET factory.” But experience has shown time and againRead… Read more »
Research and Best Practices eNewsletter 11/10/2011
Research Apps Culture (11/02/2011) – Adults have doubled their app downloads to cell phones in the past two years, according to a PEW survey. Overall, apps that provide regular updates about everyday information (news, weather, sports, or stocks) and those that help people communicate are the most commonly downloaded. http://pewinternet.org/Reports/2011/Apps-update.aspx Growing Mobile (11/07/2011) – ARead… Read more »
Trends on Tuesday: Mobile Users Engaged and On the Go
New data from comScore shows that not only are people checking their social networks (like Facebook, Twitter and LinkedIn) from their phones, but they are actively engaging. In addition to reading posts, people are using their phones to add their own updates, post links and follow links to other content. Mobile Social Networking Activities 3Read… Read more »