Originally posted by Erica Pierson on the Unleash the Monster blog At Unleash the Monster, we are always interested in how job seekers find employment in the federal government and how federal agencies use new ways of thinking to recruit new talent. While we anxiously wait for the Presidential mandate to reduce time-to-hire to bringRead… Read more »
About a year ago I wrote a post explaining basic guidelines on using social media by diplomats (here: http://diplomatstalk.blogspot.com/2009/04/how-diplomats-should-use-social-media.html).One year later, I would like to update some things and add others. After all, there is nothing like experience…I will comment about three major tools: Facebook, Twitter and Linkedin. Here are the topics discussed: So whyRead… Read more »
Well, below are some tips for strategic consideration. Public relations and marketing is about the conversation. Right? And, depending on which camp you are in; communications, marketing or both, you can more effectively enable “conversation” by shaping opinion, and opening the door towards selling the products, services and information you offer with MarCom 2.0. MarComRead… Read more »
Even with my recent blog posts about the social media landscape, said landscape continues to morph at warp speed and we are seeing more and more videos everywhere; on business sites, news pages, personal websites, video hosting sites, mobile devices, social networks, blogs, cell phones, email and postings to video portals, and posting for clients.AsRead… Read more »
Social media channels are powerful communication tools normally but when incorporated into your crisis action plan they can add a valuable weapon to the government public affairs arsenal. Two recent events on Army installations with very different results demonstrated this clearly. The reviews aren’t close to being done on all the things that went rightRead… Read more »
Happy Holidays to All of You!!!! And now a favor to ask… I work at a Veterans Affairs hospital here in Pittsburgh and was talking to some of the veteran patients today. Many of them, especially in our homeless rehab programs, come in with very little clothing and some have extended stays in the hospital.Read… Read more »
Are you getting the buzz on the street real-time from Social Context? I propose to my fellow GovLoopers, PR professionals and academia a need to examine and discuss the gap between our traditional media, journalism and public communication training and practices with an opportunity to strategically plan for the concept of Nowism or better yetRead… Read more »
Wikipedia is often forgotten as one of the first of the Web 2.0 revolution sites and in many ways it has grown as more of an information source on government organizations than the agencies official websites. In any given Google search the Wikipedia entry on the topic is among the top 5 sites listed. WithRead… Read more »
The Army is probably about as stratified and hierarchical an organization as you will find where everyone has a place in the system from Private to General. That system has existed for literally thousands of years but I believe the social media revolution is creating a virtual flattening like never seen before where anyone withRead… Read more »
Previously posted at Navstar-inc.com Enterprise 2.0 is the concept of working smarter, not harder in a more transparent work environment, independent of location, computer, or one person doing a specific job. It is a methodology of doing better business and it is one of our Core Competencies at Navstar. Navstar has the leading experts inRead… Read more »