This article was originally published on Tri Tuns Blog. OBSERVATION Consulting firms often debate whether to apply their business development effort toward building a partnership vs. seeking direct client opportunities. One key benefit of forming a partnership is the ability to expand sales opportunities while sharing marketing and sales costs. As tempting as it isRead… Read more »
Authored by Jeff White Originally published on GovWin I set a personal best in the bench press this weekend. All I had to do was count every half pound as one pound, and next thing you know, I was lifting more than I had at 18. A cheap trick? Sure. But playing with definitions inRead… Read more »
Purpose of the roadmap This roadmap is a tool to help organizations effectively develop social business processes and to help identify and address potential issues before they become real problems. The roadmap is designed as a framework – that is, it addresses a wide variety of issues and challenges, not all of which will beRead… Read more »
This post originally appeared on my external blog, “Social Media Strategery.” When someone in the communications industry refers to a “community manager,” they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs. However, over the last few years, a new Community ManagerRead… Read more »
Businesses have the opportunity to grow their revenues through government contracting. According to www.USAspending.gov, the federal government spends over $500 billion annually on goods and services. Thanks to changes in federal policy, women-owned businesses have a greater chance to win government contracts. The Women-Owned Small Business Program, recently created by the Small Business Administration (SBA),Read… Read more »
Virtualize our Tax Dollars! If you were one of the more than 6 million daily readers of the “USAToday” on Feb. 16, 2011, you were probably as horrified as I was to learn that prisoners in U.S. jails stole more than $39.1 million in IRS refunds in one year. I was especially agitated having justRead… Read more »
Since joining AIIM a month ago, I have been blessed to be able to expose my thoughts and tweets to a whole new community. I have noticed since using the #AIIM hashtag, I have been getting more ECM and E2.0 practitioners following me than ever before. My normal self-promotion of ideas and re-sharing of othersRead… Read more »
Optimism is rising among small business owners, but, according to a recent Citibank survey, the rosier outlook may not lead to more hiring, Dow Jones Newswire reports today. While more than 80% of small company CEOs think that 2011 will be better than 2010, only 14% say they will hire additional employees. Unfortunately, this isRead… Read more »
I don’t know about you, but certain aspects of the Small Business Administration’s new Woman-Owned Small Business Program (also known as the SBA 8(m) program) that took effect on Friday, February 4th seemed a bit confusing. Things like: Is the 8(m) program related to the 8(a) program? (No.) Is my Woman-Owned Small Business in anRead… Read more »
I’ve had quite a number of conversations about social media strategy at the council recently, as well as with a number of people via twitter and other networks. So I thought I’d share my thinking on this and also share the strategy (co-developed by Martin Howitt) which I use to help others as well asRead… Read more »