New Friend Request: How Government Can Use Social Media to Connect with Citizens
Government agencies need to keep their social media tactics fresh to stay connected with their constituents.
Government agencies need to keep their social media tactics fresh to stay connected with their constituents.
As agencies move more and more of their citizen interactions to the web and mobile applications, the digital citizen experience increasingly becomes the primary way they interact with their citizens and employees.
Real-time text notifications can alert citizens of important details, such as public transit arrival times, disease warnings and regional reminders.
Government websites on average now handle more than 20 million users daily, with about 48 percent of traffic on federal websites coming from mobile devices.
Agencies want to deliver an integrated digital experience for customers. So what exactly does prioritizing CX mean for government?