I just finished reading this article in last month’s Fast Company where the CEO of Pinterest, Ben Silbermann, discusses how Pinterest got started, where it’s at today, and what its future may hold. In it, they highlight some of the ways in which Pinterest defied best practices when they first started – they didn’t includeRead… Read more »
As CIOs and Chief Knowledge Officers bring tools that have been used on the Internet – blogs, wikis, microblogs, profiles – behind the firewall, they tend to expect the same results. “We’ll have our own Wikipedia!” Or Facebook…or Twitter – you name it. Unfortunately, as many have already discovered and many more will continue toRead… Read more »
Purpose of the roadmap This roadmap is a tool to help organizations effectively develop social business processes and to help identify and address potential issues before they become real problems. The roadmap is designed as a framework – that is, it addresses a wide variety of issues and challenges, not all of which will beRead… Read more »
This post originally appeared on my external blog, “Social Media Strategery.” When someone in the communications industry refers to a “community manager,” they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs. However, over the last few years, a new Community ManagerRead… Read more »
“Houston, we have a problem…” While many now consider the determination and ingenuity displayed during the rescue of the Apollo 13 astronauts to be one of NASA’s finest hours, could it have been prevented altogether if NASA had had the benefits of the type of robust internal social network made possible by today’s technology? TheRead… Read more »
Originally posted on my blog http://bonnieandyasmin.com Ok, I didn’t really go to space. I did, however, find my way down to NASA Goddard Space Flight Center where I will be working on an enterprise 2.0 project for the next few months. The National Aeronautics and Space Administration (NASA) is headquartered in Washington DC, and itsRead… Read more »
This post originally appeared on AIIM’s Enterprise 2.0 Community Blog. Think about your Intranet for a moment (stop groaning) and answer the following questions. When was the last time: Someone spent their own money to purchase promotional items to help build awareness and get more people to participate? Someone voluntarily put the name of theRead… Read more »
This post originally appeared on my external blog, “Social Media Strategery.” Over the last three years, I’ve met a lot of people who are their organization’s social media evangelist, lead, POC, pioneer, ninja, guru, etc., and I’ve met many others who are aspiring to take on that role. Hell, I even wrote my last postRead… Read more »
Question: Can we expect a much larger amount of the available content to be consumed or used by at least a few people in the organisations? Shifting focus from bestsellers to niche markets In 2006 the editior-in-chief of Wired magazine Chris Andersson published his book called ”The Long Tail – Why the Future of BusinessRead… Read more »
This post originally appeared in Federal Computer Week on Feb. 17, 2010. With all the media coverage of internal, behind-the-firewall social — excuse me, professional — networking platforms, such as NASA’s Spacebook, the Defense Department’s milBook and even my company’s internal tool, one might think we’re in the midst of fundamentally changing the way weRead… Read more »