Posts Tagged: Engagement

Effective Storytelling in 7 Steps

Storytelling predates the written word. Storytelling predates hieroglyphics and it even predates Twitter – seriously. The first orators used storytelling to inform, engage and entertain. But even with all that history, effective storytelling remains elusive for many. One of the reasons the art of storytelling has fallen to the wayside is the emergence of technology.Read… Read more »

How to Work with the Nattering Nabobs of Negativity about Government Work

While government workers are usually motivated by intrinsic values of the organizational mission, understanding the unique factors of what makes your employees more satisfied and engaged at work is an important organizational feedback loop that lowers employee turnover, increases employee loyalty, improves productivity, and ultimately results in greater organizational impact and long-term success.

Disengagement Then, Disengagement Now and Disengagement Forever

If you ever talk to American Indian/Alaska Native, Persons with Disabilities and People of Two or More Races employees, you are conversing with some of the most disengaged workers in the federal government. The work realities of these employee groups look something like this: • Their small numbers enhance their invisibility. • They have theRead… Read more »

Collaborating for Better Government

For GSA, collaboration is more than just a buzzword or standing at a podium talking to stakeholders. It is a dialog – a give and take that includes understanding and respecting everyone’s needs, goals, and values. Successful collaboration happens when everyone is committed to the core principles of trust, understanding, and compromise– and the end… Read more »

Engaging New Zealand: More Than Government Talking to Government

Truth is a point of view, but authenticity can’t be faked. Peter Gruber One of the challenges that we have in New Zealand – like so many other places – is how government engages with people. The intentions are good: public servants are genuinely interested in creating policy and implementing processes that work well forRead… Read more »

Outdoor Lovers Flock to The Nature Conservancy

Digital marketing is constantly changing, and to keep pace we’re always researching trends and noting best practices. “Inbound marketing,” a relatively new marketing approach, is gaining popularity because it is cost effective, efficient, and mutually beneficial to organizations and their audiences. It is about drawing people in through quality content and multi-channel engagement, and moving them steadilyRead… Read more »