Since early 2010 I’ve been creating photo essays and capturing and sharing images from around the world that illustrate life in the Digital Age. In addition to reflecting the latest digital trends and new applications, my goal has been to highlight some of the timeless and transitional aspects of the new era in which theRead… Read more »
I’ve been tracking the number of Australian Federal politicians using Australia’s leading social channels for two years now, seeing the number using at least one of Facebook and Twitter grow from 79% in April 2012 to 90% in November 2013 to a current level of 92%. What’s even more interesting is in the details, whichRead… Read more »
GovLoop recently hosted an online training session “Does Government Need an Exit Strategy for Facebook?” that explored ways to increase your organization’s outreach through social media. While the session was jampacked with information, only so much can be explained in 60 minutes – and registrants had many questions that unfortunately went unanswered. But we madeRead… Read more »
You want every selfie and status update to get attention from your friends. But are all your friends seeing your posts? If they are, are you engaging them? Government organizations face this same challenge. Given Facebook and Twitter’s popularity in the last few years, federal, state and local organizations have worked to engage people onRead… Read more »
So, you finally got your public sector organization on Facebook, you set up a page, and over a few months or years you slowly cultivated a strong group of engaged stakeholders. You were gaining fans, your posts were getting better and better, and everything seemed to be going swimmingly. Then one day you began toRead… Read more »
Last week the Washington Post featured an article on the frustrations of digital communicators in the weather community with Facebook. The article, “How Facebook is falling short as a weather communication tool,” outlined three major problems weather communicators are having with the social networking tool: “1) Its updates only reach a small fraction of theRead… Read more »
Public Health professionals and entities are using social media as a tool to engage millions of people around the world concerning today’s most imperative health issues. Social networks such as Facebook, Google+ (G+) and Twitter have millions of people communicating about various topics. Health organizations are using such media tools to disseminate information. “One factRead… Read more »
‘Rumour Cascades‘, a joint study from Stanford University and Facebook, provides some fascinating insights that can serve as advice for public bodies on halting the spread of misinformation. This was first published on the Guardian website in mid May. A new study, jointly conducted by Facebook and Stanford University, has shed new light on howRead… Read more »
Have you watched somewhat helplessly these past few months as your Facebook interactions dropped rapidly? Has the “reach” of your posts dipped as low as you’ve ever seen it, no matter how great your content is? It’s not your fault. It’s Facebook’s fault. And they’re doing it on purpose. Here are just a few recentRead… Read more »
When you need to cut 30 pieces of wood at exactly a 45-degree angle, you have no better friend than a compound miter saw. But the stinging truth is that you probably don’t care about the miter saw, even as you’re using it; what you really want is the end-product. And the deeper truth, isRead… Read more »