Can Scalability Fit Into the Varied Target Market?
Instead of gearing campaigns for the singular prototypical customer, there is more power in orienting a variety of marketing to target groups.
Posts Tagged: Featured Contributor
FITARA 8.0: 3 Steps to Improve your Data Center Consolidation Score
Three key steps agencies should take to improve the management of their data centers and improve their FITARA grade.
Show Appreciation to Motivate Employees
Mark Twain said: ’I can live for two weeks on a good compliment.’ The same can be said for an employee who receives appropriate appreciation from their supervisor.
In Times of Change it is Easy to Spot a Leader
Practicing and emulating these leadership behaviors improves upon your own leadership skills.
At Work: Validation Matters
Validation is not only acknowledgment of our feelings but an understanding that allows us to feel heard and valued. Do you get it at work?
Learn How the City of Albuquerque Uses Alexa to Serve Citizens
Albuquerque’s 311 system goes beyond traditional phone calls with online, mobile app and Alexa options. Did you know in 2018, Albuquerque became the first city to integrate Amazon Alexa with its 311 contact center?
Academia Helps Cities Define Their Smart Cities Strategies
Public sector leaders need all the help that they can get in defining their Smart Cities strategy. With programs like the Smart Cities Innovation Accelerator by Harvard, it’s clear that academia is leading the way in offering this guidance.
Are You Sharing too Much on Social Media?
Social media is part of most adults’ daily lives. The more and more we use social media, it can create difficulties establishing boundaries for over-sharing.
Using Technology to Keep Dietary Supplements Safe
Do you know where your dietary supplement has been?
Always Ask “Why Not?”
In my work, I often ask the question of “why?” But admittedly, I am a bit less courageous in asking “why not?”