Tips from LTC Gerald Ostlund of Army Reseve What Works in Social Media in Gov -10 + One -Don’t ask permission and start small -First person – find a storyteller -Make the fan part of the story -Relevance trumps frequency -A great photo goes a long way -Raw, real, even messy video -Don’t edit realRead… Read more »
Top 10 Social Media Tips from Southwest -Don’t be afraid to join the conversation -Build a strong team -Establish channels before a crisis -Set the tone for the conversation -Act Fast -Be gracious, be honest, be real -Doesn’t have to be perfect -Speak the language of your audience -Have a thick skin-Be all in Favorite
FY10 City Manager Established Strategic Project to figure out if we could do it and how to do it -Evaluate Policy Needs First-Establish Social Media as an Additional Official Commnication Tool Leadership wanted to know-What other local gov agencies currently using? Primarily interested in what other state of TX doing? -What info being communicated? -Policy/guidelinesRead… Read more »
Tips/Tricks from NASA on Social Media: Want to host a tweetup? Center around event/conference Set up registration website Plan activities – things to see/touch, brief presentations, people to meet Interact with tweeters Be techno-ready electricity, wi-fi, cell access Share the tweetup experience Took a long time to get Internet access to Spacestation -lots of worriesRead… Read more »
My collegue, author and former public servant Bill Eggers, has just completed some great new research that helps illustrate the evolution of government from a data publisher to a development platform for generating maximum public value. You can view the 44 page report here: http://bit.ly/c1AdGh Click on “Unlocking Government” for the report and a seriesRead… Read more »
Prepared in Plano Internal challenges-legal – establish a workable policy -PIO – empower PIO-Records – Policy for record keeping, who keeps them, how does your legal requirements overlap-Credibility/Verification – Use widgets on official site, come up with logo or name that is persona, post links to your media sites to show authenticity External Challenges -MaliciousRead… Read more »
The USGS has become Twitter’s first-ever Government case study on their Twitter 101 for Business page. The account highlighted is the @USGSted account (Twitter Earthquake Detector). The snippet from the site: One of the U.S. Geological Survey’s unique responsibilities is the monitoring and reporting of earthquakes, which affect the daily lives of people around theRead… Read more »
This guidance was written for a UK audience, but local politicians from anywhere will find everything bar a few legal bits useful. People are now turning first to the web to find everything from information about days out, entertainment, shopping, to making connections with friends and colleagues. People expect to be able to comment andRead… Read more »
Changing from country to country as of being directly linked on the culture of the society and doing business, we suffer a lot from the illness that can be defined as Institutional Bigotry. Government institutions hesitate to adopt a new business way or even to work in a new business with another gov institution. AndRead… Read more »
Interview with british rockstar @dominiccampbell on Public=Online Favorite