One of the biggest barriers to the growth of the open data movement in my opinion is that nearly every open data related meeting/event is still comprised primarily of data geeks and app developers. The language that is used by this community (e.g. machine readable data, open access, genomes, geo-spatial, etc…) confuses the typical non-geekRead… Read more »
I’ve been looking for a way to measure everything a client puts online (web, social, voice, video), and having a really tough time trying to piece it all together. I came across this webinar – looks interesting. I thought I’d post it in case anyone is struggling with the same thing. Secrets to Success: BestRead… Read more »
2011 has shown that not only are mobile strategies effective in growing a business globally, they are imperative. As our knowledge of mobile marketing begins to grow, so do the statistics: * 250 million people access Facebook through a mobile device; those who access through a mobile device rather than a PC are twice asRead… Read more »
I guess it was inevitable. After a contentious spring, federal and state budget deficits, and political posturing on both sides of the aisle (in an extreme case – Minnesota – both sides walked away from the table and the state government actually shut down!), government communications and marketing funding is on the chopping block. DeridedRead… Read more »
Our intern Patrick just wrote his first blog post for us! Check it out! Nonprofit organizations looking for a cost-effective way to engage their supporters often turn to social media. According to the 2011 Nonprofit Social Network Benchmark Report, of the 11,000+ Nonprofit organizations (NPOs) surveyed, 92% utilize social networks like Facebook, Twitter, YouTube andRead… Read more »
Most industries (i.e. legal, medical, finance, etc.) prefer their content management solution be customized to meet their specific needs. Non-profit organizations prefer that their solution be customized as well but they face a difficult hurdle: funding. A non-profit organization’s yearly budget lies solely on the generosity of donors and grants that are awarded by statesRead… Read more »
AIIM International Job Announcement – please send resumes and cover letters to [email protected] If you have previously submitted to this position, you have already been sent on to HR for review. Please be patient as we perform this extensive search. Position: Chief Marketing Officer (CMO) Staff: OPEN Reports to: President Supervises: 3-4 professional staff FLSARead… Read more »
BlogWorld & New Media Expo is right around the corner, May 24-26, taking place at the Javits Center in New York City. This is the world’s largest blogging and social media conference, and it’s known worldwide for presenting internet luminaries and entrepreneurs, the most popular and knowledgeable bloggers, podcasters and social media marketing thought leaders.Read… Read more »
Cities often face difficulties when determining which outlets they will utilize to broadcast information. Ideally, a city’s information would be broadcast directly from one spot – or “hub” to the source. In most cases, however, cities maintain several entities on the Web such as social networking sites and blogs. Cities must execute a successful strategyRead… Read more »