Http://LeonardSipes.Com Holly Finn from The Wall Street Journal writes about Humanizing the Web where she addresses deeper meanings from the online experience. The Internet is blazingly fast with people who run madly from page to page; skimming and not reading. The pace is tiring and the online experience becomes less than satisfying. We yearn forRead… Read more »
Http://LeonardSipes.Com Happy New Year! I talk to people who are ready to give up their sites after one year of effort. I understand their concerns. My government sites pull almost 100,000 page views a month and sites I’ve assisted can get as many as 2,500 page views a day. But starting from scratch and establishingRead… Read more »
Two Words: User Acquisition Local, state and national Governments have yet to fully take advantage of the many platforms available for crowd sourcing policy primarily because they have failed to court a significant enough user base to generate a genuine and sustained online community. Without a diverse enough, self-regulating community of users who are continuallyRead… Read more »
CRM, BPM, KM, ECM. These are the abbreviations of new electronic management or “M” models that have emerged with the growth of the Internet. They relate to the management of traditional business practices ranging from customer relations to knowledge to business assets that are now enabled electronically through the Web and complimentary devices. Their useRead… Read more »
Hello from across the pond, It’s now December and icy roads, closed schools and uncollected bins tend to dominate local government over the coming months. Residents rush to council websites seeking to report problems and find information. Increasingly, there is an expectation for this data to be real time. So what should councils be doing?Read… Read more »
By Doug Krueger, Blue Coat Federal Originally published on the BluePrint blog It’s hard to believe that 2011 is coming to an end and that we are ramping up for the New Year. Around this time of year, our favorite publications are full of their predictions and while they are interesting to read, this yearRead… Read more »
Http://LeonardSipes.Com You and your organization have discussed a social media presence. You and staff are aware that two-thirds of Americans are currently engaged in social media and you note that almost all young people report social media use. For today’s communications needs and for those of the future, you decide to take the plunge. ThenRead… Read more »
As some of you may be aware the #SMEM community made a huge push to get #SMEM into this years top categories for consideration on GovFresh’s Awards for social media engagement. Well, I have some good news. Not only did our efforts get #SMEM as a category this year pay off, #SMEM will have twoRead… Read more »
Last Friday, GovTech published a report outlining how law enforcement tools have evolved from wanted posters, to social media outreach. This form of “community policing” has helped officials with finding missing children, reporting suspicious activity, and informing the public about crimes committed in their neighborhood. “Social networking rapidly has become a valuable intelligence-gathering tool forRead… Read more »
First, my social media mantra was something I said and tweeted: mission, tool, metrics, teach. Then it was a blog post. Now I’ve created a workshop that I delivered recently at a conference. It combines several other presentations and things I’ve said and written over the past few years. At the conference, people sat 4-5Read… Read more »