Dear Mr. LaPierre, I’m writing this open letter as a concerned citizen and interested observer to provide some sound public/media relations advice and analysis. The reason is because the NRA has shot itself in the foot yet again from a public relations (PR) perspective — and, no less, during the heart of the holiday season.Read… Read more »
In the wake of the Newtown shooting massacre and related gun rampages, it is important to note there is no easy or quick solution to solving the epidemic of mass gun violence in America. A comprehensive multi-pronged approach is needed by the public sector and private sector alike to address a broad range of issuesRead… Read more »
As the 2012 Olympics get underway, it’s likely that the week-old Colorado gun massacre will be overshadowed by media saturation coverage of Team USA and events in London. But let’s not forget about the disturbing and deadly event that took place in the town of Aurora, Colorado, last week — which reportedly left 12 innocentRead… Read more »