Providing important information to the public is the primary goal of most government websites. Until recently, that often meant large amounts of text, few images, and troves of hard-to-navigate information. However, advancing technology has provided agencies with a way to creatively and inventively share data with citizens without sacrificing the messages they are trying to convey. From cleaner,Read… Read more »
Knowledge is power. Organizations that make their data easily accessible see substantial improvements in audience awareness and participation.
Digital marketing is constantly changing, and to keep pace we’re always researching trends and noting best practices. “Inbound marketing,” a relatively new marketing approach, is gaining popularity because it is cost effective, efficient, and mutually beneficial to organizations and their audiences. It is about drawing people in through quality content and multi-channel engagement, and moving them steadilyRead… Read more »
Organizations are harnessing community features, similar to those found in LinkedIn and Facebook, to empower, collaborate, and establish personal connections with their members. By adding community features, organization leaders can offer discussion threads, blogs, groups, resource libraries, and other features that allow members to collaborate and interact. Students, researchers, SMEs, hobbyists, practitioners, professionals, HR managers—any group with shared interests—can allRead… Read more »
OmniStudio is often asked if WordPress sites are more vulnerable to security breaches than other content management platforms. With all websites, even those run by Fortune 500 companies, the threat of hacking is ever present, regardless of the platform it’s built within. Professional website design and development firms who use open source platforms, like WordPress orRead… Read more »
Optimism is rising among small business owners, but, according to a recent Citibank survey, the rosier outlook may not lead to more hiring, Dow Jones Newswire reports today. While more than 80% of small company CEOs think that 2011 will be better than 2010, only 14% say they will hire additional employees. Unfortunately, this isRead… Read more »