By Amy Larsen, Client Success Consultant at GovDelivery (cross post from Reachthepublic.com) Social media can be a beautiful thing. With unlimited possibilities for connections with billions of people worldwide, friendships can be strengthened, families can connect across the globe, and loyal customers can become raving fans, even friends, of your organization. But like most things,Read… Read more »
Providing an exceptional customer service experience is a key element of running any organization, from large corporations to non-profits to government agencies. Government agencies have to deal with issues raised by the public every day and be able to respond to constituents in an efficient manner. While seemingly a straightforward task, customer relations is aRead… Read more »
There are 44 positions on www.governmentjobs.com with social media in the job description and this will rise in 2013. Starting and carrying out these programs can be daunting but the number of qualified applicants for these positions is growing as well. As more and more public agencies migrate data and information into the cloud andRead… Read more »
President Obama said in his first post-election press conference that he was going to ask Governor Romney’s advice on government reform. There has been a lot of advice developed in recent months! Here are some potential resources for them to draw upon. If President Obama meets with Governor Romney to discuss ways to reform theRead… Read more »
Http://LeonardSipes.Com After thirty-two years of speaking to the media and tens of thousands of interviews I’ve come to recognize that the most difficult part of the public affairs profession is communication honesty. It’s an observation and concern shared by many in our profession. It’s simply too tempting for many to bend the truth to theRead… Read more »
I wanted to share this post with GovLoopers because it’s relevant to communicating both on behalf of — and to — government agencies. Would love to hear your thoughts: Part of being a good communicator is bridging the legitimacy gap with your audience. If you send a brochure or a blog post to an ArmyRead… Read more »
Http://LeonardSipes.Com I wrote “Stress and Public Relations” last week and received comments and questions via e-mail, LinkedIn and Twitter. Most debated the reasons for stress in communications but several suggested that social media was a contributing factor. The original article was based on a findings from CareerCast/PR Newser on the ten most stressful jobs. Summary:Read… Read more »
Http://LeonardSipes.Com Tonya Garcia from PR Newser reports on findings from CareerCast regarding the most ten most stressful jobs. Selected findings: Public relations officers were second on the list. Photojournalists were fourth. Newscasters (television and radio news presenters) ranked as fifth. Advertising Account Executives were sixth. Observation on the PR profession from the article, “This highly-competitiveRead… Read more »
Http://LeonardSipes.Com I conversed with a reporter for well-known national news organization. The subject was media coverage of government (or at least my portion of it). The conversation was fun and honest but I asked if we within government were better at transparency and openness compared to past years. I expected a rather gratuitous answer ofRead… Read more »
Http://LeonardSipes.Com The debate is whether social media is a conversation or a one way form of communication. I argue that it’s a matter of quality versus quantity. Responding to Comments–Three Cases: I did a presentation on social media before leadership of a federal government agency. There was a point where we discussed the logistics ofRead… Read more »