A new report from Hootsuite highlights key recommendations for agencies intent on maximizing the benefit of social media, including prioritizing video and visual content and having a social-ready plan for the unexpected.
Consider these six reasons to use stories as a core component of your leadership stratagy.
If your goal is to present information in an unbiased, stick-to-the-facts sort of way, bullet points may work just fine. But if you want your audience to become engaged in your work and take action? Consider the humble story as your communication model.
Learn how to effectively share your government story so residents truly remember.
My agency has a whole team of people with the title “Storyteller.” They’re job is to make sure that analysts, managers and others communicate what they mean in a coherent way so that our customers can make sense of the products we give them. Storytelling can mean a lot of thing to different people. InRead… Read more »
Last week I wrote about the six traditional factors that make a story newsworthy, at least what journalism profs have settled upon to get students thinking about the topic, and how you can do a better job responding to reporters if you understand those factors. This week we’ll stick to those basics, but flip theRead… Read more »
There is an old saying: “Those who know don’t tell, and those who tell, don’t know.” We don’t hear honest stories enough but if we did I think that could be a catalyst for real change. These are the things we should blog about more, not only because we need to vent and get supportRead… Read more »
On GovLoop Insights’ DorobekINSIDER: Sequestration is a monumental loss of government productivity and further erodes what the government is supposed to be doing,” said UMD Public Policy Dean, Don Kettl. Do you agree? The DorobekINSIDER Sequestration reader: Day 6 — There are talks The headlines: There are talks going on. Last night, President Obama metRead… Read more »
On GovLoop Insights’ DorobekINSIDER: Center for Effective Government it’s the new name for OMB Watch. So what other changes come with the title change? And what can we expect out of Government in 2013? Insights from Katherine McFate. Click here for the full recap. But First: U.S. intel community focuses on integration and collaboration IntegratingRead… Read more »
On GovLoop Insights’ DorobekINSIDER: Inauguration is a week away. Are you ready for the transition? When it comes to managing during the transition a couple think instantly pop: avoid gossip and do your homework. Click here for the full recap. The City of Santa Cruz is the smallest community to ever partner with Code forRead… Read more »